Viral Marketing, Yay or Nay?
It’s always nice to see your digital marketing efforts get viral on social media and reach a wide audience in a very short period of time. However, chasing viral marketing may lead to your downfall in this digital age. Virality is often dictated by the STEPPS...
Google Chrome Is Blocking Ads! Will Your Ads Be Affected?
Attention to all digital marketing agencies and departments: If you are not putting in the effort for your advertisement content creation, Google Chrome is about to block your ads with an in-built adblocker. Google has looked into this ad-blocking feature since 2017 in an attempt...
The Best of Digital Marketing Efforts in 2018
The year 2018 has been a crazy ride for digital marketing all around, from Facebook being interrogated at Congress to data leaks at Google, there were no short of headlines. However, there were also amazing happenings throughout this year, such as amazing digital marketing campaigns....
You Can Now Shop & Sell (More Easily) On Facebook!
In line with the trend of social media taking over our daily lives, Facebook has decided to take it another step further. They are currently in the midst of adding a shopping function, providing another way to take money from their users. The function is paired...
How To Choose A Digital Marketing Agency
As you begin your marketing planning for the upcoming year, you might look into finding a digital marketing agency to help you and boost your brand and numbers. Given the saturation of the digital marketing industry, it is not difficult to find a digital marketing agency...
Interactive Marketing Is A Norm, Not A Trend
Marketing used to be a one-way broadcast message, from brands to consumers. That was until the digital wave and social media came into the picture, and interactive marketing became the norm. If you are a diligent and competent marketer, you should know by now that marketing...