Civil Aviation Authority of Malaysia (CAAM)
After many years, CAAM was ready for a new website to reflect its brand vision – to be the world’s leading aviation authority. Our objective was to build trust by presenting a contemporary perspective of the agency, elevating the main focus the agency had always been known for. Our design elements and CAAM’s business goals spoke with one clear voice. We also introduced the CAAM Virtual Agent to facilitate users’ needs better, including downloading documents from its huge library of content.
Eye-catching call-to-action button designed with “the plane” branding element variations, encouraging user engagement.
Automated Chatbot Service
An interactive chatbot offers automated customer service with personalized replies in various formats, accessible via text or pre-selected options.
2-Tier Org Chart Simplifies Complexity
Attribution of 2-tier org chart simplifies complex structure, providing clear visual of hierarchy and management levels.
Sticky Nav, Auto-Scroll Content
User-friendly sticky 3rd level navigation panel for easy access to content, aided by auto-scroll down to the respective section.
Immersive Info Interface
Explore critical information seamlessly with an immersive, elegant interface that integrates smoothly with content, enhancing browsing experience.
Engage Deeper: Recommended Resources
To prevent premature exits, selected pages end with curated resources for further engagement, promoting deeper understanding.
Accessibility for All
Accessibility options promote inclusivity: font size and background color adjustments ensure all users can engage with website content.