Facebook Ad Transparency and What It Means for You - I Concept

Now that
you're here...

Tell us what you need and let's craft your story together.
Let's Go!

01 - 05


How can we help you?

Corporate Website

eCommerce Website

Video Production

Marketplace Portal

Customised System

Annual Report

Digital Marketing


02 - 05


What is your objective
for this project?

Enhance corporate identity and brand awareness

Improve user experience & web features

Implement new marketing strategy

Corporate Video

Promotional Corporate Video

Online Commercial

Training Video

Recruitment Video

Product Launch Video

Consumer Testimonials

Corporate Documentary / Behind the Scenes






Director's interview

Drive traffic

Increase sales

Increase brand value

Increase social engagement

Increase sales leads

Increase subscribers


Next Back

03 - 05


What is your overall budget?

Approximate Budget

RM 50k - 65k

RM 65k - 80k

RM 80k - 95k

RM 95k - 110k

More than RM 110k

RM 50k - 75k

RM 75k - 90k

RM 90k - 105k

RM 105k - 130k

More than RM 130k

RM 100k - 125k

RM 125k - 150k

RM 150k - 175k

RM 175k - 200k

More than RM 200k

RM 30k - 60k

RM 60k - 100k

RM 100k - 150k

More than RM150k

RM 100k - 125k

RM 125k - 150k

RM 150k - 175k

RM 175k - 200k

More than RM200k

RM 50k - 100k

RM 100k - 150k

RM 150k - 200k

More than RM200k

RM10k - 15k per month

RM15k - 20k per month

RM20k - 25k per month

RM25k - 30k per month

More than RM30k per month

I'm not sure yet
Next Back

04 - 05


How ready are you to
engage us?

I'm still exploring and doing some research

I'm comparing quotes before engaging anyone

I'm more than ready, please contact me now!

Next Back

05 - 05


Tell us more about you!

Get Started

All fields marked with an asterisk (*) are mandatory.

View Summary
Send Now Back

We are ready to
serve you.

We're always looking to best customise and tailor-made our services according to your requirements. We will response you as soon as possible.
Back to Home
View Summary

Hi, I'm looking to enhance corporate identity and brand awareness for a/an corporate website with a budget RM 65k - 80k.

I'm more than ready, please contact me now!


Facebook Ad Transparency and What It Means for You

16 July 2018

2 mins read

After Facebook’s recent scandal with leaked user information and the US Election fiasco, the social media giants have decided to become more transparent with their platform. In early April, Facebook announced they were making ads transparent and marking political ads as special cases.

This has been a long time coming, given the chatter on Russian meddling since the US Elections fiasco ended 2 years ago.

How does this affect your business?

Ad transparency means anyone and everyone can now view all the ads you are running. This includes your target audience and unfortunately, your competition. The good news is that they can only see the content and the type of ad but nothing on the data and statistics that come with it.

So what should you do?

1) Brand It or Lose It

It is simple. Your ads are now on a public exhibition – no hiding. With this, your competitors can copy your ads… but they certainly can’t copy your branding. If they do, it’s at their jeopardy. Here’s what we think – no sweat! Every business has their own unique brand story that cannot be copied or counteracted. If you tie in your branding with your ads strongly, your competitors would not be able to do anything even if they see your ads.

Basically, be yourself. By having a strong brand identity, anyone should be able to identify your brand based on one look.  Audiences would be able to tell when your ads are being copied by your competition and the consequences would be on them to bare. You will always have the benefit of being the original. Alternatively, you can also consult professionals to show you.

2) Look ‘Em (Your Competition) In The Eye

With access to your competitors’ ads, it would be foolish to ignore them. The creative industries have always relied on one another for inspiration, and ad transparency should not be made an exception. Draw inspiration from their ads, learn from them and react to them. (Inspiration and reaction, not plagiarism)

As you look at their ads, you can leverage on them to create reactive ads or build on them. Of course, put your own brand into it (see point 1) and add your own personal touch. However, be wary of local advertising laws and try to avoid mentioning brand names. You don’t want to get into lawsuits and fall out of competition altogether. Nah-uh.

3) Who Run The World? Data!

Many factors can be attributed to a successful ad – content is just one of them. Your competitors may be able to see your ads, but they don’t have access to your data and with data, you can perform magic.

By monitoring your ads and adjusting them according to the data, you can improve your ad and be one step ahead of your competition. They can only continue to stare and observe, while frantically trying to imitate you.

If you want to stay ahead of the social media scene for all your marketing efforts, you can consult professionals who can help you navigate the dynamic digital marketing environment here.

Table of Contents

1) Brand It or Lose It

2) Look ‘Em (Your Competition) In The Eye

3) Who Run The World? Data!

Share this article

Related posts
5 Simple Ways to Make Facebook’s Algorithms Work In Your Favour

When Facebook announced a change (or revert) in direction this year after the whole Cambridge Analytica fiasco, it signaled a change in their algorithms. They wanted to refocus on user engagement away from fake news, advertising and politics. So what does that mean for digital marketing?

Nothing we didn’t already know. For years, Facebook has always favoured content that prioritised engagement of users, but it did provide insights on how to tweak your content against the algorithm. With that in mind, we offer some simple ways you can make Facebook’s algorithm work in your favour:

Read More
Viral Marketing, Yay or Nay?

It’s always nice to see your digital marketing efforts get viral on social media and reach a wide audience in a very short period of time. However, chasing viral marketing may lead to your downfall in this digital age.

Virality is often dictated by the STEPPS factor – Social Currency, Triggers, Emotion, Public, Practical Value, and Stories. Due to the widespread content, the things that trend these days can range from heartfelt stories to a simple photo of an egg.

Yes, a stock image of an egg went viral on Instagram and beat Kylie Jenner’s record for the number of likes. If this piece of news does not dissuade you from pursuing virality mindlessly, here are 3 more reasons to do so:

Read More
Here’s Why eCommerce is The Future of Retail

Ready, Player One?

Aside from clever references to pop culture that describe the upcoming wave of online retailers, the highly competitive nature of eCommerce today isn’t one to scoff at.

With the sudden influx of e-Commerce sales, brands of all sizes are now scrambling to catch up to one another, going all out with stellar website designs and digital marketing strategies to drive their online sales to the roof.

And while the majority drag their feet against the change of tide, e-Commerce is here to stay, and it’s growing to be an indispensable part of future businesses. Here’s why:

Read More