Predicting The Digital Marketing Trends For 2019 - I Concept

Now that
you're here...

Tell us what you need and let's craft your story together.
Let's Go!

01 - 05

01/05

How can we help you?

Corporate Website

eCommerce Website

Video Production

Marketplace Portal

Customised System

Annual Report
Design

Digital Marketing
Solution

Next

02 - 05

02/05

What is your objective
for this project?

Enhance corporate identity and brand awareness

Improve user experience & web features

Implement new marketing strategy

Corporate Video

Promotional Corporate Video

Online Commercial

Training Video

Recruitment Video

Product Launch Video

Consumer Testimonials

Corporate Documentary / Behind the Scenes

Design

Copywriting

Proofreading

Printing

Photoshooting

Director's interview

Drive traffic

Increase sales

Increase brand value

Increase social engagement

Increase sales leads

Increase subscribers

Other

Next Back

03 - 05

03/05

What is your overall budget?

Approximate Budget

RM 50k - 65k

RM 65k - 80k

RM 80k - 95k

RM 95k - 110k

More than RM 110k

RM 50k - 75k

RM 75k - 90k

RM 90k - 105k

RM 105k - 130k

More than RM 130k

RM 100k - 125k

RM 125k - 150k

RM 150k - 175k

RM 175k - 200k

More than RM 200k

RM 30k - 60k

RM 60k - 100k

RM 100k - 150k

More than RM150k

RM 100k - 125k

RM 125k - 150k

RM 150k - 175k

RM 175k - 200k

More than RM200k

RM 50k - 100k

RM 100k - 150k

RM 150k - 200k

More than RM200k

RM10k - 15k per month

RM15k - 20k per month

RM20k - 25k per month

RM25k - 30k per month

More than RM30k per month

I'm not sure yet
Next Back

04 - 05

04/05

How ready are you to
engage us?

I'm still exploring and doing some research

I'm comparing quotes before engaging anyone

I'm more than ready, please contact me now!

Next Back

05 - 05

05/05

Tell us more about you!

Get Started

All fields marked with an asterisk (*) are mandatory.

View Summary
Send Now Back

We are ready to
serve you.

We're always looking to best customise and tailor-made our services according to your requirements. We will response you as soon as possible.
Back to Home
View Summary

Hi, I'm looking to enhance corporate identity and brand awareness for a/an corporate website with a budget RM 65k - 80k.

I'm more than ready, please contact me now!

Back

Predicting The Digital Marketing Trends For 2019

26 November 2018

3 mins read

The end of 2018 approaches and it’s safe to say that the digital marketing industry had a rather exciting one. And it’s going to get better.

Looking into our crystal ball, there is an abundant amount of signs that are forecasting the upcoming trends for 2019.

As you plan for your content calendar for 2019, consider these trends that are bound to transform digital marketing.

3D Images

Facebook released 3D images last month and they’re already showing up on our newsfeed, in the form of 3D memes and scenic images. There are already brands utilising this new tool into your marketing techniques, and this will continue to spread.

For example, American Express® recently used it admirably for their Black Friday sale in their NomadX promotion.

Taken from American Express

As with the case for all new tools, there will always be an uptake by the various brands, especially in their various digital marketing efforts. This happened for 360° images as well.

There will be an experimentation stage as different brands try out this new function, which will lead to some mixed results. Expect a wave of 3D photos and Facebook ads in the coming months.

Psst… Meet the agency behind the scenes who helped American Express® develop the 3D visual here.

Augmented Reality (AR)

While this function is not as new as 3D images, it has been slower on the uptake, given the technical skills required.

It started out as an application-based, but there has been a new development. Enter Web AR; which has a lower level for entry and much easier to adapt to various brands and businesses.

Web AR has been spreading recently, as more and more brands try to provide a unique user experience for their customers.

Notably, Magnum Ice Cream adapted web AR in spectacular fashion.

Taken from Marketing Interactive

It shouldn’t take long before this becomes mainstream in 2019 as well.

Interactive & Gamifying Experience

It’s all about interactions now, and in the upcoming year, we will see it being taken into another level.

The new-age digital marketing has been about flipping the communication model as it becomes exceptionally important to provide customer interactions. Gone are the days of boring and mindless images, as interactive experiences take centre stage.

We’ve seen interactive stories, videos and posts emphasising user engagements of some form, and the same goes for creatives and visuals within ads, which have taken the next step towards being interactions-based.

Now more than ever, more thought needs to be put into the strategy of creating interactions beyond “Like if you….”.

One notable trend is gamification. While this isn’t something new, gamification has been effective for sales when utilised well. There have been some good examples of gamification for businesses to learn from, such as Dominos’ below.

Taken from PR News Wire

Focus on creating meaningful interactions with your customers in 2019, or find a professional team who is focused on it.

 

That’s the end of our predictions for digital marketing in 2019.

It’s going to be a bumpy year ahead for digital marketing but an exciting one. So hop on with a top agency that will embrace the changes and challenges to create the best solutions for you.

Table of Contents

3D Images

Augmented Reality (AR)

Interactive & Gamifying Experience

Share this article

Related posts
Facebook Revolutionising Digital Marketing With AI

The digital marketing industry has seen massive changes over recent years and Artificial Intelligence (AI) is a rising factor. Because of the expansion of AI, we are able to study and identify consumer trends when crafting marketing strategies. This is vital, as an effective partnership between AI and digital marketing results in a boost for performance and revenue.

In line with the AI rave, Facebook has acquired the genius startup, GrokStyle. Yes, the social media goliath has acquired the entire team behind the savvy invention. By emerging with a one-of-a-kind invention, Grokstyle has helped multinational corporations communicate with its consumers effectively. Their point-and-search functionality earned recognition when it was added to Ikea’s mobile application, Place.

Photo from TechCrunch

Beyond enhancing its AI inventions, the social media platform is on a roll to get new technology to contribute to their AI capabilities. Brands and companies can continually adopt new technology to always be ahead in engaging its audience while exploring and tapping into new territories for digital marketing in the near future.

To fully maximise the use of existing social media features, speak to professionals who can craft a thorough strategy just for you.

So how should I utilise AI in my marketing strategies?

AI has evolved to be beneficial to many industries, as seen by Facebook expanding on AI’s creative abilities to enhance their consumers’ experience. How about you?

Read More
How To Choose A Digital Marketing Agency

As you begin your marketing planning for the upcoming year, you might look into finding a digital marketing agency to help you and boost your brand and numbers.

Given the saturation of the digital marketing industry, it is not difficult to find a digital marketing agency nowadays. The challenge is finding the right agency to do it.

With the abundance of choices, it may seem difficult to narrow it down to one and that’s understandable. In the spirit of giving during this festive season, here are 3 ways to choose the right digital marketing agency for your business:

Read More
Facebook’s New Dating Feature Can Help You Find “The One”

If you’re looking for a date, you’re in luck! Facebook is preparing to launch a dating feature for help users find their soulmates.

In the current digital age, social media has often been used primarily for connecting people, expanding networks and the occasional marketing.

For some ‘daring’ Facebook users, they use it to pursue and date individuals they are interested in at this point of time.

In fact, Facebook has seen more success for dating than Tinder and Facebook has decided to make it easier for users to do so.

Why is Facebook doing this?

Diversification is important for business, and Facebook is throwing their hat into the dating ring against the likes of Tinder and OKCupid.

With the wide number of users readily available on Facebook, it allows an easy transition to include a dating feature.

Here’s what you can expect from this dating feature!

  • It’s an opt-in so it’s your prerogative (PSA to Singles out there!)
  • Users would be able to access profiles beyond their network
  • ‘Networking’ events that catered to specific interests to help users meet someone who is on their frequency

This could also be part of creating meaningful interactions and connecting people on their platform, as announced earlier this year.

If your brand is looking for someone to help create meaningful interactions with your target audience, look no further than a creative digital team.

So what can you do about this?

Any brands that have services or products related to dating can start thinking up or drafting dating-related ads.

It would not be a surprise if Facebook launches ads that caters to the dating crowd, such as events or gifts that helps break the ice on dates.

If you are having trouble creating a tailored ad, leave your number with experienced digital marketers to help you with it!

This feature could also be a precursor for similar platforms for business collaborations in the future.

In fact, the same feature could be tweaked to meet similar individuals and find opportunities for brand collaborations as well.

Want to stay ahead of the digital trends? Pair your brand up with the one – a dedicated team that will help transform your brand in the digital scene!

Read More
3 Questions To Ask Before Engaging A Digital Marketing Agency

Many businesses lack the expertise and resources to execute successful digital marketing campaigns, which is why investing in a digital marketing agency is a popular solution nowadays.

With the insights and expertise that these agencies provide, it makes perfect sense to hire them to come up with an effective digital marketing strategy.

As an aspiring digital hub, the abundance of digital marketing agencies in Malaysia is no surprise. Unfortunately, this makes the process of choosing the right agency for your brand much more tedious.

With that said, here are three questions you need to ask before choosing a digital marketing agency.

Read More

CONTINUE TO  EXPLORE