4 All-Time Successful Logo Rebrands
Rebranding is becoming a more common marketing strategy, which can range from changing business models to a simple logo rebrand. Whether it is to stand out from your competitors or to remove negative associations, rebranding is essentially executed with the purpose to change attitudes and...
Viral Marketing, Yay or Nay?
It’s always nice to see your digital marketing efforts get viral on social media and reach a wide audience in a very short period of time. However, chasing viral marketing may lead to your downfall in this digital age. Virality is often dictated by the STEPPS...
Google Chrome Is Blocking Ads! Will Your Ads Be Affected?
Attention to all digital marketing agencies and departments: If you are not putting in the effort for your advertisement content creation, Google Chrome is about to block your ads with an in-built adblocker. Google has looked into this ad-blocking feature since 2017 in an attempt...
The Best of Digital Marketing Efforts in 2018
The year 2018 has been a crazy ride for digital marketing all around, from Facebook being interrogated at Congress to data leaks at Google, there were no short of headlines. However, there were also amazing happenings throughout this year, such as amazing digital marketing campaigns....
You Can Now Shop & Sell (More Easily) On Facebook!
In line with the trend of social media taking over our daily lives, Facebook has decided to take it another step further. They are currently in the midst of adding a shopping function, providing another way to take money from their users. The function is paired...
How To Choose A Digital Marketing Agency
As you begin your marketing planning for the upcoming year, you might look into finding a digital marketing agency to help you and boost your brand and numbers. Given the saturation of the digital marketing industry, it is not difficult to find a digital marketing agency...