Overview
Our goal was to position SIBS as the primary event, showcasing its 6 components to industry players worldwide. We revamped the website by creating a new brand identity and enhancing customer experience, UI/UX, and content prioritisation. As a result, we created an insightful website that effectively positioned SIBS as the go-to event for industry players globally.
We also introduced new features and pages, such as Programme Highlights, Event Calendar, Visitor page, and more, which added value to the website. Most importantly, we achieved thousands of registrations for the event through faster loading page speed, strong CTA button placement, and intuitive design.
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